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Build a Business Plan (Part 2): Marketing, Public Speaking, Sustainability

Completed by 1 learner
Ages 13-17
Live Group Class
In this 5 part class (Part 2 of the Build a Business Plan series), teens will dive into age-appropriate social media marketing strategies, building sustainability into their business, speaking confidently about their business, and more!
Average rating:
4.9
Number of reviews:
(95 reviews)

Live video meetings
1x per week, 5 weeks
3-6 learners per class
45 min

What's included

5 live meetings
3 hrs 45 mins in-class hours
Homework
1 hour per week. Homework (15-30 minutes) will be assigned between classes, but is completely optional and students will not be made to feel bad if they don't complete it.

Class Experience

US Grade 8 - 11
Beginner - Intermediate Level
This 5 part class is the 2nd part of the Build a Business Plan Series.  While taking Part 1 is not a prerequisite, it's recommended as we'll reference the Business Plan Worksheet frequently.  (It will also be posted in the classroom, for those that haven't previously completed it.)  Classes cover:

     Week 1:  Social media marketing tools and best practices for teens 
     Week 2:  Defining what sustainability means for you and your business
     Week 3:  Speak confidently about your business using self awareness and a strong value proposition
     Week 4:  Visuals for your business Part 1: Design a logo for your business (Canva)
     Week 5:  Visuals for your business Part 2: Design a social media post for your business; wrap up conversation

This class requires very little materials - just a journal and a notebook.  Any worksheets posted in the classroom can be printed OR filled out digitally OR answers jotted in a notebook.  The Canva class requires a Canva account (free or paid) and access to Canva on the app or website.  Please ensure before signing up for this class that your learner can access Canva on a phone or computer, as I cannot troubleshoot Canva log-in issues during class.

Homework is assigned between classes, but is optional.  This class is highly interactive but students can choose how they want to participate (verbally or in the chat).  Please reach out if your teen has any learning needs I can be aware of to help them learn best!

PLEASE NOTE:  This class will only run with 3 or more learners, due to the interactive and collaborative nature of the class.  Please feel free to reach out about which dates currently have learners enrolled, or to see if other days are available!  This class works well for homeschool or Scout cohorts of 3 or more - reach out about a private section!

Students - even teens - need space to wiggle and be silly.  I try to be flexible and understand that everyone learns differently. 
It's also my responsibility to have a classroom that's not super distracting, as this can impact learning as well.  These classroom guidelines help us all start from the same page, and keep class flowing well!
1)  Video on or off (after verification)!  Discussions can be verbal or in *on-topic* chats.
2)  Be respectful; don't interrupt; raise your (physical or digital) hand!  Don't intentionally distract other students (e.g. putting things directly in front of the camera)
3)  Because they can be quite distracting, this class does not allow video filters, avatars, or background changes (except blur).
4)  If necessary, I will move a disruptive student to the waiting room.  If appropriate, I will let them back in for another chance to stay in class respectfully.  If this occurs and you have questions, please reach out to Support.
5)  Any racist, homophobic, body shaming, violent or inappropriate language/images will result in removal from class.  If this happens, you may email outschool@support.com with any questions.  

A few other notes:
-  Please click your meeting link 2-3 minutes early so we can start class on time!  
-  Per OS policy, if there are no students in the classroom 10 minutes after class starts, I will log off and end class.  (If you're having tech issues trying to enter the classroom, just send a message or post in the classroom, so I know you are there!)
-  If you cannot attend, please let me know at least 24 hours before class starts, so I can transfer you to a different section (when possible).  When it might not be possible: if you ask for a transfer for a multiday class the day before it starts, and your transfer will result in the class dropping below the learner minimum, I may not be able to offer a transfer.  But if I can, I will!
-  Class recordings are not automatically shared; they will be made available when possible.  Please note, new OS policy is that a learner can't watch a video until they have attended class, unless they are a verified learner.
-  Learners are encouraged to advocate for how they would like to participate.  If your learner needs adult help (e.g. adult on screen, adult answers for child or facilitates answers, adult takes notes), please let me know in advance per OS parent guidance.

Learning Goals

Students will improve their understanding of business topics including marketing, sales, visuals, public speaking, and more.

Other Details

Parental Guidance
In the class where we discuss social media marketing platforms, we'll talk about internet/social media safety and the importance of having an adult involved and/or able to access their accounts. Please make sure students know they shouldn't share any identifying information with teacher or students, including: websites, social media marketing handles, gaming handles, city/town the live in.
Supply List
Journal and pen or other notetaking materials.  There will be some pages shared in the classroom, printing is completely optional.
External Resources
Learners will not need to use any apps or websites beyond the standard Outschool tools.

Meet the teacher

4.9
95reviews
Profile
Teacher expertise and credentials
Master's Degree from London School of Economics
Bachelor's Degree from University of North Carolina - Chapel Hill
I've owned several small businesses for 12+ years and have been a small business consultant and social media marketing teacher for 5+ years.  I've taught social media marketing and business topics to thousands of students online and in person!  Please reach out with any questions.

Reviews

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