Starting an Etsy Shop the Right Way
Learners with an entrepreneurial mindset will gain foundational knowledge for setting up an Etsy shop, pricing their products, taking product photos, and writing product descriptions.
Maria Bowie
Average rating:
4.9
Number of reviews:(120)
Rising Star
What's included
3 live meetings
3 in-class hoursHomework
1 hour per week. Learners will practice writing long-tail keywords for search engine optimization. They will use the Etsy search engine to look for competitor products and study the importance of the product titles and descriptions. They will also need to brainstorm their shop name and logo ideas.Assessment
The learner will take an exit exam to demonstrate their understanding of best practices in opening and stocking an Etsy shop.Class Experience
Do you enjoy making jewelry or creating wearables with yarn or needle and thread? Perhaps painting landscapes on canvas or objects is your creative expression. Maybe your hands produce pottery or build birdhouses. Almost any product you can conceive and make, you can sell on Etsy, where people from all over the world come to search for unique handmade and vintage products. So why not list your products on Etsy so they can find a new home with someone looking for that one-of-a-kind creation that came from your heart and hands? In this three-day class, Start an Etsy Shop the Right Way, budding entrepreneurs will learn: • the steps to opening their shop. • how to choose a name for their business. • how to price their products. • how to design a logo and shop banner. • how to search for keywords to write product descriptions.
Learning Goals
Learners will open an Etsy shop, and they will:
• Determine their shop name. Follow Etsy guidelines to set up the shop.
• Evaluate successful shops by looking at product photos, keywords, prices, and descriptions.
• Brand their shop with a logo and banner and list their first products.
Syllabus
3 Lessons
over 1 WeekLesson 1:
Etsy Shop Basics
The first lesson in Starting an Etsy Shop will focus on choosing the name for the shop and following Etsy's guidelines to attach payout methods. 60 mins online live lesson
Lesson 2:
Scouting the Competition and Product Pricing
In the second lesson on Starting an Etsy Shop, the learner will look into successful shops to see good examples of product pricing, photos, and descriptions. The learner will then learn how to price their products by determining materials and labor costs. 60 mins online live lesson
Lesson 3:
Branding, Product Photography, SEO, and Copy Writing
In the third lesson of Starting an Etsy Shop, the learner will design their logo and shop banner. They will practice photographing and editing product images and uploading products to their shop. They will also practice choosing keywords for search engine optimization and writing product descriptions. 60 mins online live lesson
Other Details
External Resources
Learners will not need to use any apps or websites beyond the standard Outschool tools.
Joined September, 2020
4.9
120reviews
Rising Star
Teacher expertise and credentials
Bachelor's Degree in Psychology from University of Alabama at Birmingham
I have been an entrepreneur for over ten years. I enjoy writing and selling handcrafted work, such as t-shirts, original artwork, and jewelry.
In addition to being an Etsy shop owner, I also teach science and language arts courses. I am also a writer, a content creator, an avid reader, and a life-long learner.
I am excited to guide budding entrepreneurs on their quest to set up and run a successful Etsy shop.Reviews
Live Group Course
$30
for 3 classes3x per week, 1 week
60 min
Completed by 1 learner
Live video meetings
Ages: 13-18
2-6 learners per class
