Graphic Design for Business and Marketing with Canva
Learn graphic design for business with our Canva course! Master logo creation, brand kits, and marketing materials to boost your brand’s visibility and impact in the market. Perfect for entrepreneurs and marketing professionals.
Andrea Davis
Average rating:
5.0
Number of reviews:(22)
What's included
5 live meetings
5 in-class hoursAssessment
Students will receive constructive feedback on their projects, focusing on design quality, creativity, and alignment with branding goals. Evaluations are optional, and students can choose to receive general or detailed feedback based on their personal learning preferences.Class Experience
Course Overview: Elevate your brand's visual strategy with our "Graphic Design for Business and Marketing" course, designed specifically for entrepreneurs and marketing professionals. This dynamic course harnesses the power of Canva to create logos, brand kits, and marketing materials that resonate with audiences and strengthen brand identity. Class Experience: Engage in a highly interactive and supportive environment where theory meets practice. Each session involves live demonstrations of Canva’s tools, guided practical exercises, and real-time feedback to enhance learning and application. Participants will work on actual projects, allowing them to see immediate results of their efforts. The class encourages creativity within a structured framework to ensure that all designs adhere to professional standards. Group discussions and peer reviews foster a collaborative learning atmosphere where students can exchange ideas and gain new perspectives. Materials Needed: A computer with stable internet access capable of running Canva. No other special materials or installations are required. Summary: This course is perfect for those looking to deepen their understanding of graphic design within a business context. Participants will leave the course with not only theoretical knowledge but also practical skills and ready-to-use business marketing materials. Join us to transform your approach to branding and create designs that make your business stand out!
Learning Goals
Produce compelling marketing materials that effectively convey your brand's message and enhance customer engagement.
Syllabus
5 Lessons
over 1 WeekLesson 1:
Introduction to Canva and Basic Design Principles
Get to know Canva’s interface and explore fundamental graphic design principles such as alignment, contrast, and balance to set a strong foundation for future projects. 60 mins online live lesson
Lesson 2:
Mastering Logo Design & Developing a Brand Kit
Dive into logo creation, learning about the significance of shapes, colors, and typography in branding. Learn how to create a cohesive brand kit in Canva that includes selecting consistent color schemes, fonts, and style guides. 60 mins online live lesson
Lesson 3:
Crafting Social Media Images
Focus on creating engaging and visually appealing images tailored for different social media platforms. Learn sizing, content placement, and how to use Canva’s elements to make standout posts. 60 mins online live lesson
Lesson 4:
Designing Marketing Materials: Part 1
Start designing key marketing materials like business cards and flyers. Discuss the importance of layout and content strategy to attract the target audience effectively. 60 mins online live lesson
Other Details
External Resources
In addition to the Outschool classroom, this class uses:
Joined April, 2020
5.0
22reviews
Teacher expertise and credentials
Hello Outschool families!
I'm thrilled to share a bit about myself and what I bring to our classes:
Classes I Teach: I specialize in lessons on organizing, planning, and design, with a sprinkle of business management. These classes are all about empowering young minds to manage projects creatively and effectively, ensuring they can handle anything from a school assignment to a personal project with confidence.
Professional Background: Over the past decade, I've been running my own wedding and event planning business, Entyse Lyfe Weddings and Events. As an Event Architect, I help professionals create memorable, stress-free events. This role has honed my skills in managing details and coordinating complex projects—skills I'm excited to pass on to my students.
Teaching Philosophy: My teaching is all about engagement and encouragement. I believe that learning happens best in a supportive environment where students can express their ideas and learn to solve problems creatively. I strive to make each class interactive and tailored to individual interests and strengths, fostering a love for learning and a curiosity that goes beyond the classroom.
Something Fun and Personal: I absolutely love teaching and sharing knowledge. Recently, I've also taught middle school Earth Science and STEM, which has been a fantastic adventure. At home, I'm a mom to two amazing kids, and together, we dive into all sorts of creative projects. Believe it or not, I'm a big fan of writing research papers and crafting essays—it's like solving a puzzle with words!Reviews
Live Group Course
$225
for 5 classes5x per week, 1 week
60 min
Live video meetings
Ages: 8-12
2-10 learners per class
