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品牌基礎:商業行銷、設計與創業的 Canva

本課程是為已使用 Canva 但希望提高與小型企業品牌建立相關的理解和技能的學習者。
Ms Riot: Empowering Teens Through Education
平均評分:
5.0
評論數量:
(52)
明星教育家
班級

包含什麼

4 預錄課程
4 週
教師的支持
1 年訪問權
到內容
項目
每週 1 小時. Learners will be set 4 different design challenges.
完成證書
Certification of completion available by request
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課堂經歷

英語程度 - B2+
美國 8 - 11 年級
In this 4-week, self-paced class, learners will take their Canva design skills further by focusing on branding and social media marketing. 

This course takes the best of both worlds:

🌱It builds on the foundations of brand identity (logos, color theory, typography) to give learners the tools to create a strong visual presence for a business.
🌱It adds practical, real-world marketing applications by teaching students to create both digital and print materials—skills that are valuable in any modern business.

Learners will explore concepts such as brand identity, logo design and brand voice. They will be set a design challenge at the end of each lesson - which they will complete independently in Canva.

🎬Each of the 4 lessons are delivered on the Nearpod platform. There will be videos (of me teaching core concepts) and activities to complete on-screen. Each lesson will end with a specific design challenge to be completed in Canva.

Learners are encouraged to share their designs with me.

This is an ideal follow-on course after my course "Canva and Entrepreneurship - Learn Canva and Business Marketing" which leads learners through using Canva to create simple business marketing designs. This course dives more deeply into design principles and theories, and sets more detailed and specific design briefs.
學習目標
Understand the elements of brand identity: logos, colors, fonts and voice.
Explore how branding changes for various target audiences.
學習目標

教學大綱

4 課程
超過 4 週
課 1:
Brand Identity
 Explore logos, color palettes, fonts and brand voice. Learners will design a logo for a design brief. 
課 2:
Target Audiences
 Explore customer profiles and brand positioning. Learners will design an Instagram post for a specific target audience of their choice. 
課 3:
Label Design
 Explore visual branding and clear messaging. Learners will design a product label. 
課 4:
Social Media Video Content
 Explore short-form video creation with Canva 

其他詳情

先決條件
Learners should have used Canva, or be able to explore it independently. This course does not take them step-by-step though using Canva - learners learn about branding and design basics to apply indendently in Canva.
供應清單
Canva - Canva is available as a free or paid-for service. This class can be completed on a  free account, however the paid account provides more options (for example, more templates, more fonts and more graphics).
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教學語言
英語 (等級: B2+)
已加入 January, 2024
5.0
52評論
明星教育家
教師檔案
教師專業知識和證書
非美國 教學證書 在 小學教育
學士學位 在 教育 從 University of Brighton
I'm Ms. Riot, a creative teacher (certified, qualified and experienced) from London, England. My teaching adventure began at university with the completion of my 4-year degree (Bachelor of Arts with Honours in Primary Education) back in 2007. 

In the UK, we achieve our QTS (Qualified Teacher Status) through additional exams and proven experience which I also achieved in 2007. My dissertation allowed me to carry out research into how we can motivate young learners to want to read more.  I completed one of my student teaching placements in Arizona, USA and I worked as the Literacy Lead for two summers at a not-for-profit camp in New York, USA.

As a classroom teacher, I developed creative classrooms where students felt safe enough to fail. My passion for reading also allowed me to develop a new career as a high school librarian, teaching reading lessons across the school. I have also taught students English up to the age of 16 at a prestigious online school.

More recently, I have worked within the learning department in a large museum, teaching at a range of online schools and designing curriculum for education resource companies. I also deliver lectures to trainee teachers.

At the heart of my teaching philosophy lies a belief that learning should be an adventure, sprinkled with curiosity and laughter. We can be serious about learning without it always being too serious.

In addition to my teaching career I have started multiple small businesses, run stores and worked for a digital marketing agency.

評論

自訂進度課程
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US$15

每週或US$60 所有內容
4 預錄課程
4 教師支援週
自行選擇何時開始
1 年內容存取權

自行選擇何時開始
年齡: 12-17

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