Outschool
Abrir configuración de moneda, zona horaria e idioma
Iniciar sesión

Belleza y emprendimiento empresarial

Explorando el espíritu emprendedor: creación de bálsamo labial, cálculo de costos y construcción de una marca.
Elizabeth McMann
Puntuación media:
4.9
Número de reseñas:
(513)
Clase
Jugar

Qué está incluido

4 lecciones pregrabadas
4 semanas
de apoyo docente
1 año de acceso
al contenido
Tarea
2-4 horas por semana. Lesson 1: Let’s make our lip balm! Lesson 2: Kahoot quiz. 1) Calculate cost and list possible other expenses. 2) Scavenger Hunt! Find a similar product to discover where and how much it sells for. Share links, pictures, screenshots, etc for what you find. 3) Make a list for where and how you will sell your products. Lesson 3: By now you should have a good idea of what you will sell your product for. Now, we will make a list for each section on our attached paper today. 1) Who is going to purchase my product(s) and why? 2) How can I upsell my customers? Also, think about how to retain current customers. 3) Psychographics 4) Demographics 5) How will you be selling your product(s)? 6) List ingredients and their benefits. Lesson 4: 1) Create your own S.W.O.T. analysis! 2) Write a few sentences describing your competitive edge.

Experiencia de clase

So simple yet so many endless possibilities! Learn step-by-step instructions for planning, gathering ingredients and making lip balm. I will give specific measurements, ingredients and instructions. However, once you learn how to make this brilliant creation, you will be able to make your own unique modifications. Once we have mastered making them, we will create a plan to market and sell our lip balm. Learners must use math to calculate ROI and complete an effective cost analysis. 

Scavenger Hunt: Students will be on the hunt to share what they can find on the internet to make their lip balm marketable and stand out. Some ideas we will discuss include: Adding colors, scents, organic or natural ingredients, using environmentally safe packaging and varieties of container options. We will then create a S.W.O.T. analysis outlining our "Strengths, Weaknesses, Opportunities and Threats". 

Where and how will we sell them? Some ideas we will discuss include: Wedding/baby shower gift ideas, holiday gifts, online, social media and local boutiques. Other things to include when planning, designing and marketing our lip balms is shipping rates and packaging. 

Kahoot Games: Learners will compete with each other on the leaderboard each week as we play games recalling business terms that we learned in class. 

Here's a breakdown of what will happen during this 4-week course:

We will learn to make two types of lip balms with beeswax or a vegan option. Review the plans to make our lip balm, gather supplies and handcraft tangible lip balms. Scavenger Hunt! - Students will search and share links for sites like Pinterest for ideas on how to make their lip balm stand out amongst the competition.
Cost breakdown: What did it cost to make our lip balm? What should we sell them for? Scavenger Hunt! - Sneak into the enemy camps to find similar products and share what they are being sold for elsewhere. Kahoot game team competition for terms we've learned in class. 
Who, what, when, where and how can we sell our lip balm? Dive into identifying and reaching our target market. Scavenger Hunt! - Search physical stores and/or online marketplaces to see where they are currently being sold and how they are being marketed. 
Time to take out the competition and prepare our S.W.O.T. analysis! Play our final game of Kahoot to show off all the new business terms you have now mastered.
Metas de aprendizaje
Learn how to market your products
Learn how to price products
objetivo de aprendizaje

Programa de estudios

4 Lecciones
más de 4 semanas
Lección 1:
Let’s make our lip balm!
 I will demonstrate how to make both beeswax and vegan lip balm. 
1 tarea
Lección 2:
Money Week!
 Learn how to break down the cost to make your product and determine what to sell it for. 
1 tarea
17 minutos de lecciones en video
Lección 3:
Target Market!
 By now you should have a good idea of what you will sell your product for. Now, we will make a list for each section on our attached paper today. 1) Who is going to purchase my product(s) and why? 2) How can I upsell my customers? Also, think about how to retain current customers. 3) Psychographics 4) Demographics 5) How will you be selling your product(s)? 6) List ingredients and their benefits. 
1 tarea
Lección 4:
S.W.O.T Analysis
 Create your own S.W.O.T. analysis! 2) Write a few sentences describing your competitive edge. 
1 tarea

Otros detalles

Orientación para padres
Learners might need help operating our double boiler or working on the stove. *Note* You do not need a double boiler for this class, there are many other options for making your own.
Lista de útiles escolares
A complete supply list will be available upon enrollment.
Idioma en el que se imparte la clase
Inglés
Se unió el January, 2020
4.9
513reseñas
Perfil
Experiencia y certificaciones del docente
Licenciatura en Ciencia desde Eastern Michigan University
I have taken many university courses on business entrepreneurship and have a minor in marketing. 

Reseñas

Clase a ritmo propio
Compartir

8 US$

semanalmente o 32 US$ por todo el contenido
4 lecciones pregrabadas
4 semanas de apoyo docente
Elige tu fecha de inicio
1 año de acceso al contenido

Completado por 23 alumnos
Elige tu fecha de inicio
Edades: 13-18

Paga y comienza después
Acerca de
Apoyo
SeguridadPrivacidadPrivacidad de CAPrivacidad del alumnoAdministrar preferencias de datosTérminos
Obtener la aplicación
Descargar en la App StoreDescargar en Google Play
© 2024 Outschool