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FLEX デジタルマーケティング 101 学生向けオンラインマーケティングクラス 16W3

クラス
Explosive Learning Jo Reynolds Life Skill Teachers
Popular
平均評価:4.8レビュー数:(1,249)
このデジタル マーケティング クラスでは、学習者はデジタル時代のマーケティングに関する基礎知識とスキルを習得します。
この文章は自動翻訳されています

このクラスで学べること

16 lessons//16 Weeks
 Week 1
Lesson 1
Introduction to Digital Marketing
Discover the basics of digital marketing, its significance, and the elements of successful campaigns.
 Week 2
Lesson 2
Using Canva / Tools to Create
Learn how to set up and navigate Canva to create engaging visuals for any project.
 Week 3
Lesson 3
Photo Editing with Canva
Dive into photo editing techniques using Canva to enhance your digital assets.
 Week 4
Lesson 4
Video Editing with Canva
Explore the basics of video editing within Canva to produce engaging content.
 Week 5
Lesson 5
Understanding Copyrights
Gain insights into copyright laws and how they impact your digital creations.
 Week 6
Lesson 6
Branding Posters and Calendars
Learn to design effective branding materials like posters and calendars.
 Week 7
Lesson 7
Email Marketing
Master the art of email marketing, from crafting compelling subject lines to measuring campaign success.
 Week 8
Lesson 8
Video Marketing Pt 1
Begin your journey in video marketing, focusing on content creation essentials.
 Week 9
Lesson 9
Video Marketing Pt 2
Expand your video marketing skills by learning how to launch a successful YouTube channel.
 Week 10
Lesson 10
Smart Phone Photography Marketing
Utilize your smartphone to capture stunning photos for your marketing campaigns.
 Week 11
Lesson 11
Video Marketing Pt 3
Learn the final steps to polish and perfect your YouTube channel for digital marketing.
 Week 12
Lesson 12
Search Engine Optimization (SEO)
Understand SEO basics to improve website visibility and conduct effective keyword research.
 Week 13
Lesson 13
Affiliate Marketing
Dive into affiliate marketing strategies, from selecting affiliates to launching campaigns.
 Week 14
Lesson 14
Influencer Marketing
Discover how to collaborate with influencers to amplify your marketing efforts.
 Week 15
Lesson 15
Analytics
Get acquainted with web analytics tools like Google Analytics to measure your campaign's success.
 Week 16
Lesson 16
E-commerce Marketing
Explore techniques to boost your e-commerce marketing, from optimizing product pages to executing email campaigns.
Students will learn the basics of digital marketing, including branding, social media, email marketing, and website design. They will also learn how to identify target audiences and measure the success of their campaigns.
Jo, the instructor for Digital Marketing 101, brings a unique blend of academic and professional experience to the classroom. He holds a Bachelor's Degree in Computer Science, during which he learned the fundamental principles of digital marketing for video games, social media, and streaming sites. As a result, he understands the science behind making these products highly addictive, which is a crucial requirement for companies that generate billions of dollars in revenue from this industry.

During his academic tenure, Jonathan took specific classes on digital marketing, which further enhanced his expertise in the field. With over 20 years of teaching experience, Jonathan is an expert in simplifying complex technological concepts to make them accessible to students of all levels. He has honed his skills through years of real-world experience, and he is eager to share his expertise in class with his students.

Jo, the owner of several companies, has been a professional digital marketer since the inception of his first company. He brings with him years of practical experience that he readily shares with his students. His expertise, combined with Jo's academic and professional knowledge, makes for an engaging and insightful classroom experience.

In Digital Marketing 101, Jo will guide students through the technology behind digital marketing, social media, and streaming sites. Students will learn practical techniques and strategies that will equip them to navigate this complex industry. With a focus on real-world applications,  Jo will provide students with the tools to succeed in today's digital marketplace.
宿題が提供されます
Students will complete weekly projects that build on the topics covered in class. Projects will vary and may include creating a social media post, designing a website landing page, or developing an email campaign. Homework assignments will take approximately 1-2 hours per week.
授業以外に週あたり 1 - 2 時間の学習が期待されます
評価が提供されます
Learner progress will be assessed through feedback on homework assignments, as well as a final project that demonstrates understanding of digital marketing concepts.
成績が提供されます
Learners will need access to a computer or tablet with internet access, as well as a notebook and pen for taking notes.
このクラスでは、Outschool内のクラスルームに加えて、以下を使用します。
Because of YouTube privacy and age requirements, I am able to provide you with instructions to create the channel, however, I am not able to open a channel for learners.  No adult other than a parent is lawfully able to open a YouTube account for any minor. It takes 5 minutes to open a channel.  Instructions for opening a YouTube channel are included on the course.
No experience is required to take this class.
Digital Marketing Essentials by Rob Stokes, Marjolein Ross, and Quirk Education
The Art of SEO: Mastering Search Engine Optimization by Eric Enge, Stephan Spencer, and Jessie Stricchiola
Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less by Joe Pulizzi
Social Media Marketing All-in-One For Dummies by Jan Zimmerman and Deborah Ng
Email Marketing Rules: A Step-by-Step Guide to the Best Practices that Power Email Marketing Success by Chad S. White
Google Analytics Demystified (Third Edition) by Joel Davis
Mobile Marketing: How Mobile Technology is Revolutionizing Marketing, Communications and Advertising by Daniel Rowles
Popular
平均評価:4.8レビュー数:(1,249)
プロフィール
Explosive Learning specialises in Life Skills classes that:

* Develop essential life skills rarely taught in schools
* Improve wellbeing by helping make kids happy and active
* Increase confidence through performance skills
* Are great fun to... 
自分のペースで進められるクラス

¥100

weekly or ¥399 for all content
16 録画済みレッスン
16 教師からのフィードバック週間
開始日を選択してください
コンテンツへの 1 年間のアクセス

Ages: 7-10

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