Self-Paced Business of Photography 2: Planning Your Business
This course teaches high school students how to build a photography business, including creating pricing models, managing workflow, and developing a complete business plan. Students will also refine their photography skills through practice
Erika Hatfield - Next Level Photo Education
Average rating:
4.9
Number of reviews:(476)
Star Educator
What's included
10 pre-recorded lessons
average 19 mins per video10 weeks
of teacher support3 hrs 11 mins
total video learning hours1 year access
to the contentHomework
1-2 hours per week. Students can expect to spend 1-3 hours each week working on their photography skills and making decisions for their business. Most of this time will be taking photos and organizing their thoughts on each topic as we proceed through the course. Some students may opt to purchase and read additional suggested texts.Letter Grade
includedClass Experience
US Grade 9 - 12
Intermediate - Advanced Level
This 10-week course is the second in a four-part series designed to prepare high school students for a career in photography. Building on the foundation of Business of Photography 1, this course focuses on the practical aspects of running a photography business, including workflow management, pricing models, and business planning. Please do not enroll in this course first without taking the pre requisite unless you are proficient in using manual mode quickly and know what type of photography you would like to offer. It is best to take these courses in sequence rather than beginning with the 2nd course. Students will learn how to calculate their expenses, develop a pricing structure, and streamline their processes to work efficiently with clients. Alongside the business lessons, students will continue refining their photography skills, sharing their work for feedback, and critiquing both their peers' and the instructor's photos. By the end of the course, students will have created a complete business plan and taken steps toward launching their photography careers. This self-paced course offers weekly video lessons where students will explore essential business concepts like pricing, workflows, and financial planning. Each week includes opportunities for students to share their work, discuss key photography business ideas, and receive personalized feedback. Learners will engage in photography critiques, complete practical assignments, and build their business plans throughout the course. The combination of business and creative work ensures that students are not only developing their technical photography skills but also gaining the knowledge they need to start a successful photography business. Recommended course sequence: Self-Paced Level 1 Manual Camera Settings: DSLR or Mirrorless Cameras Self-Paced Business of Photography 1: Choosing a Specialty Self-Paced Business of Photography 2: Planning Your Business Self-Paced Business of Photography 3: Marketing to Launch Self-Paced Business of Photography 4: Entrepreneur Mastermind This course offers a balance of business development and photography refinement, helping students take the next step toward becoming professional photographers.
Learning Goals
Learners will develop a complete photography business plan, including pricing models and workflow management strategies.Learners will learn how to calculate expenses, set financial goals, and create a pricing structure tailored to their photography business.
Syllabus
10 Lessons
over 10 WeeksLesson 1:
Intro & Workflow
Students will share their current workflow for each step from planning to take photos to editing up to posting them or sharing them with others. 26 mins of video lessons
Lesson 2:
Business terms/schedule
Important business terms are introduced.
Students will create an updated workflow and decide how much time they will devote to their photography business each week. 23 mins of video lessons
Lesson 3:
Key metrics & Expenses
Students will continue to learn more about business and the key metrics for photographers.
Students will list their expenses for the first year in business. 16 mins of video lessons
Lesson 4:
Sales goal
Students will learn how to calculate the sales they need to cover their expenses and provide them the income they want to earn. 16 mins of video lessons
Other Details
Learning Needs
With a Master's in Special Education, Erika designs our courses to support diverse learners. Our hands-on, interactive lessons foster engagement, and we are open to accommodating any specific needs to ensure to ensure success.
Pre-Requisites
Self-Paced Business of Photography 1: Choosing a Specialty
Supply List
A camera that allows the student to change their aperture, shutter speed, and ISO is required for this course. DSLR or mirrorless cameras are most common. Many students will be using Adobe Lightroom and Adobe Photoshop at this point in their photography education.
Joined April, 2020
4.9
476reviews
Star Educator
Teacher expertise and credentials
1 teacher has a teaching certificate
Pennsylvania Teaching Certificate in Elementary Education
1 teacher has a Graduate degree
Master's Degree in Education from Western Governors University
1 teacher has a Bachelor's degree
Bachelor's Degree in Education from University of Phoenix
Erika is a Certified Professional Photographer with the Professional Photographers of America, and she holds two degrees in education. Her experience combines practical photography skills with a strong educational foundation, allowing us to create engaging, interactive lessons that encourage learners to express their creativity through photography. Our goal is to inspire students to explore their artistic vision while mastering essential photography techniques.Reviews
Self-Paced Course
$40
weekly or $400 for all content10 pre-recorded lessons
10 weeks of teacher support
Choose your start date
1 year of access to the content
Completed by 3 learners
Choose your start date
Ages: 15-18
