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How To Grow Your YouTube Channel & Become Your Own Brand

In this 4-week course, students will learn how to grow their YouTube channel and ways to create their own brand #superstar
Simon Tse
Average rating:
5.0
Number of reviews:
(88)
Class

What's included

4 live meetings
4 in-class hours
Homework
Students will complete the worksheets. Each student will work on their own to complete these worksheets and it should take at least an hour to finish.

Class Experience

This course is designed to teach students on how to grow their YouTube channel and develop their own brand. Students will learn the following topics:

Week 1 - The Planning Phase

In the first week, students will learn how to plan and research for their channel. I'll be sharing a powerpoint presentation and students will follow along with a provided worksheet. The following topics will be covered:

° Finding your Niche
° Setting up your goals
° Strategies on how to plan and research video ideas

Week 2 - The Production & Editing Phase

In the second week, students will learn how to film & edit videos for their channel. We will be using Capcut on our devices such as an iPhone, iPad, or an Android phone. The following topics will be covered:

° How to film with your own equipment
° The importance of editing their videos such as adding music, titles, etc.
° Copyright awareness
° How to use Canva to create thumbnails
° How to upload your completed video to your channel

Week 3 - YouTube Studios Phase

In the third week, students will learn the things they will need to do after uploading their video to YouTube. We will be using Canva and YouTube Studios app on our devices such as an iPhone, iPad, or an Android phone. The following topics will be covered:

° How to create thumbnails with Canva
° Techniques on coming up with a video title
° Techniques on filling out the video description
° End screen cards, playlist, and tags

Week 4 - Identifying and developing your own brand

In the fourth week, students will learn about branding, monetization, and understanding your target audience. I'll be sharing a powerpoint presentation and students will follow along with a provided worksheet.  The following topics will be covered:

° The importance of engaging with their audience & staying safe when answering comments
° Ways to monetize their channels 
° YouTube Analytics
° Understanding your target audience

Each student should have an existing channel or they can create one before class. This class is structured as a fun and creative environment and I want my students to be involved. During class, students will also be following along, taking notes, and filling a worksheet that will be provided. Students will be able to ask questions and interact with me.

Learning Goals

Students will learn how to grow a YouTube and finding their own unique brand. They will also learn other topics such as video editing, strategies, techniques on creating video ideas, and other topics.
learning goal

Other Details

Parental Guidance
The student will need to have an existing YouTube channel. The student can create a channel prior to the class. A parent or guardian will need to create a YouTube channel for their learner. All learners will keep their channel names private during our class and not to be shared with other learners in accordance to Outschool's policy on sharing social media handles. Worksheets will be posted in the classroom discussion area and students will be able to download the worksheets. During the class I will be presenting a powerpoint presentation containing topics about YouTube, YouTube strategies, list of ways of monetizing, creating a brand from a channel, and other topics. We will also be using Canva and Capcut during the week where video editing will be covered. An Apple ID account is required in order to download Capcut & Canva from Apple's app store. For Android users, a Google Play Store account is required in order to download Capcut & Canva. Capcut is available on Mac, iOS devices, and Android devices. Canva is available on iOS devices, Mac & PC computers, and Android devices. During the class, I'll be screen sharing my computer screen on Zoom while presenting the slideshow and demonstrating the editing techniques.
Language of Instruction
English
External Resources
In addition to the Outschool classroom, this class uses:
Joined September, 2020
5.0
88reviews
Profile
Teacher expertise and credentials
I started managing other creator's YouTube channel in 2018. In 2020, I started my own technology YouTube channel. Since then, the channel has continued to grow on a daily basis with an average views of 42,000 per month. 

Reviews

Live Group Class
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$50

for 4 classes
1x per week, 4 weeks
60 min

Completed by 3 learners
Live video meetings
Ages: 8-13
1-5 learners per class

This class is no longer offered
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