* 全面的營銷基礎
無論您是嶄露頭角的企業家、尋求提陞技能的行銷專業人士，還是只是對該領域感到好奇，本課程都為行銷原則和實踐奠定了堅實的基礎。
Brandy Dahlen Yun and BE Education
平均評分：
4.9
評論數量：(634)
熱門課程
新星
包含什麼
15 現場會議
11 小時 15 分鐘 上課時間作業
包括評估
包括評分
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課堂經歷
英語程度 - A1
美國 9 - 12 年級
Whether you're a budding entrepreneur, a marketing professional looking to upskill, or simply curious about the field, this course offers a solid foundation in marketing principles and practices. This course provides a comprehensive overview of marketing principles and strategies. Students will learn the fundamental concepts of marketing, including market research, consumer behavior, branding, advertising, digital marketing, and more. Through case studies, discussions, and practical exercises, students will develop the skills necessary to create effective marketing campaigns and strategies. Course Objectives: Understand the core principles and concepts of marketing. Analyze market trends and consumer behavior. Develop strategies for market segmentation and targeting. Create compelling brand identities and positioning. Explore various marketing channels and tactics, including digital marketing. Evaluate the effectiveness of marketing campaigns. Apply marketing principles to real-world scenarios and case studies. Each session will include a mix of lectures, discussions, activities, and multimedia presentations to enhance learning and engagement. Additionally, guest speakers from the industry may be invited to provide insights into specific topics.
學習目標
Understand the core principles and concepts of marketing.Analyze market trends and consumer behavior.
教學大綱
15 課程
超過 15 週課 1:
Introduction to Marketing
45 分鐘線上直播課
課 2:
Market Research and Analysis
45 分鐘線上直播課
課 3:
Consumer Behavior
45 分鐘線上直播課
課 4:
Branding and Positioning
45 分鐘線上直播課
其他詳情
教學語言
英語 （等級： A1）
外部資源
學習者無需使用標準 Outschool 工具以外的任何應用程式或網站。
來源
A Degree in a Book: Marketing: Everything You Need to Know to Master the Subject - in One Book! Jessup, John. Sirius, 2022.
已加入 May, 2020
4.9
634評論
熱門課程
新星
教師專業知識和證書
1 老師有教師資格證
密蘇裡州 教學證書
5 位教師有研究生學歷
碩士 在 電腦科學 從 Maryville University
碩士 在 教育 從 University of Toronto
碩士 在 歷史 從 University of Cambridge
碩士 由 Eastern Michigan University
碩士 在 歷史 從 Northwestern University
碩士 在 宗教研究 從 Yale University
5 老師擁有學士學位
學士學位 在 生物學/生物科學 從 Rutgers University
學士學位 在 歷史 從 Birmingham-Southern College
學士學位 由 University of Alabama at Birmingham
學士學位 由 Middle East Technical University
學士學位 在 歷史 從 Millersville University
Hi! I’m Karimah. I am an AP authorized teacher. I’m also a mom of four, global citizen, ardent traveler, and communications specialist of 25 years. I’m originally from Alabama but call Raleigh, NC home for now. I’ve spent 15 years traveling and working abroad, primarily in journalism, communications, and marketing. Among the many roles I’ve assumed, I’ve worked as a teacher, AP teacher, university instructor, coach, trainer, consultant, curriculum developer, and evaluator.
It goes without saying that my professional passion is helping others effectively communicate – whether through a speech, essay, presentation, or ad. My methodology springs from a singular truth; great communication is about understanding the motivations of the receiver and what you want the end result to be. Once you’re able to understand that, everything else will fall into place!
I’ve had immense fun seeing my students bloom into effective communicators. When it “clicks”, there’s an excitement in their eyes, which I look forward to seeing in each of my students’ eyes here!評論
現場團體課程
US$300
用於 15 課程每週1次，共 15 週
45 分鐘
即時視訊會議
年齡: 12-17
2-6 每班學員人數
