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點擊變現-企業家的數位行銷要點

了解數位行銷的基礎知識,從品牌到社群媒體策略。在本實作課程中,您將建立自己的行銷計劃、使用 Canva 設計廣告,並探索發展業務的工具。
Hidi Malnory
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包含什麼

8 現場會議
7 小時 20 分鐘 上課時間
作業
每週 1-2 小時. 包括
完成證書
1堂 課程結束後
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課堂經歷

英語程度 - 未知
美國 9 - 12 年級
Beginner 等級
This 6–8 week course is designed for young entrepreneurs who want to market their products or ideas effectively online. Whether you have a business or are dreaming of starting one, this class will equip you with practical skills in:
Branding your business
Designing eye-catching ads and social media content
Planning effective marketing strategies
Understanding email marketing and video creation

Each week, we’ll focus on a new aspect of digital marketing, with hands-on activities and tools like Canva. By the end of the course, you’ll walk away with a marketing plan and visuals to kickstart your business journey.

學習目標

Branding Your Business
Planning and creating effective digital marketing strategies
學習目標

教學大綱

8 課程
超過 8 週
課 1:
Week 1: Introduction to Digital Marketing
 What is digital marketing, and why is it important?

Key concepts: branding, target audience, and value proposition.

Interactive Activity: Identify successful digital marketing campaigns. 
55 分鐘線上直播課
課 2:
Week 2: Creating Your Brand Identity
 Understanding branding (logos, colors, tone).

Using Canva to design a logo and social media templates.

Homework: Create 2-3 branding assets for your business idea. 
55 分鐘線上直播課
課 3:
Week 3: Social Media Marketing Basics
 Overview of major platforms: Instagram, Facebook, TikTok, Pinterest.

Choosing the right platform for your business.

Content strategies: What to post, when, and how often.

Homework: Plan and draft 3 social media posts for your brand. 
55 分鐘線上直播課
課 4:
Week 4: Canva for Marketing
55 分鐘線上直播課

其他詳情

外部資源
學習者無需使用標準 Outschool 工具以外的任何應用程式或網站。
已加入 November, 2024
5.0
1評論
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教師專業知識和證書
學士學位 在 金融 從 Texas Tech University
Hi, I’m Hidi! I’m passionate about teaching young entrepreneurs the skills they need to succeed in today’s fast-paced, digital world. With a degree in Business Finance and over a decade of experience teaching entrepreneurship and leadership, I love empowering students to turn their ideas into actionable plans.

I’ve homeschooled my two children for 13 years and taught entrepreneurship and history at my local co-op for the last four. My students have gone on to create businesses, sell products, and even participate in entrepreneur fairs showcasing their work.

In addition to teaching, I’ve built a successful career in network marketing, where I reached the top of my company by mastering digital marketing strategies, including branding, social media management, and email campaigns. I’ve also launched my own digital products, like Canva-designed invitations, which further fuel my love for creative business solutions.

My classes focus on hands-on learning, from designing a logo to creating a full marketing plan. I believe students learn best when they can immediately apply what they’ve learned to their own ideas and passions. Whether you’re starting your first business or looking to level up your skills, I’m here to guide and inspire you on your entrepreneurial journey!

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現場團體課程
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US$20

每週或US$160 用於 8 課程
每週1次,共 8 週
55 分鐘

即時視訊會議
年齡: 14-18
1-12 每班學員人數

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