In this business class, students will take their first steps into becoming an entrepreneur, by learning how to start their own business, developing business skills, learning how to sell, executing business ideas and more!

These class sessions are partially student focused, so some lessons, discussions, and activities will be geared towards the business that they are interested in. 
Example: Are students interested in self-publishing their own book?
Students would learn about how, as a self-publisher, the author/artist/creator often has to act as their own agent, publicist, social media guru, publisher, etc. 

This class covers the best methods of self-promotion/marketing, from social networks (like Facebook and Twitter), crowd speaking platforms (like Thunderclap), crowdfunding platforms (like Kickstarter), to blogs, newsletters, advertisements,
promotional giveaways, and in-person appearances. In the current market, any authors and other creators who don’t promote, don’t sell.
Learn to reach out to expand yourself, your options, and connecting in a world where what you know can hugely boost
what you do.

𝗜𝗧𝗜𝗡𝗘𝗥𝗔𝗥𝗬:

Week 1: Discussing Fun Business Ideas & Goals
        Class starts with introductions.  
        Students share what things they are interested in, as well what business ideas that they would like to do.
        Supply and Demand / What's Special About Your Business?

Week 2 - Week 3: Designing your Business Name and Logo / Learning about Logos and Trademarks
       Students will learn about Logos and Trademarks.
       ✔️ Students will learn what a Copyright is. And we will learn what a Trademark is. They will watch a short video on it.
              They will see some examples, including the things the instructor has copyrighted and trademarked.
       ✔️ Students will learn about the whole copyright/trademark craziness with DC and Marvel's "Captain Marvel"
             This example helps students understand why these Copyrights and Trademarks are so important!
       ✔️ We'll talk about Licensing and how that is related to Copyrights. 
             Why Spiderman is with Sony and X-Men used to be with Fox. 
             The instructor will also talk about his experiences with licensing.
       ✔️ A way to avoid plagiarism by copy/pasting something into your own work without citation.
        Students will learn about creative thinking involved in planning and designing a logo.
       ✔️	Students will learn about logos. They will get to see example logos, included those designed by the instructor.
       ✔️	Talk about Trademarks and how logos are generally Trademarked.
       ✔️	Students watch short films about logos and trademarks.
       ✔️	Students practice designing logos on paper.
       ✔️	Students pick their logo design and try to work on simplifying the design.
       ✔️	Have students do their final logo design on a computer.

Week 4: Creating a Business Plan 
       Students watch video on making a business plan.
       The teacher will discuss the different parts of the business plan with the students.
       ✔️   Direct Instruction: Students will follow along with the teacher as he puts together an example business plan. 
               With the teacher's example visible on the screen, the learners will use that as a guide for their own business plans.

Week 5: Creating Products & Distribution / Online Businesses
       Talking about different methods of Creating & Distribution
       ✔️ Offset Printing, Print-on-Demand (POD) printing, Digital publishing process
       ✔️ Video-sharing Platforms (like YouTube)
       ✔️ Subscription-based Streaming Services for Books and Films (Like Netflix, Kindle Unlimited, Pandora)
       Talking about "milking" as much of you can out of your product:
       ✔️ Comic Books - Release in bits on websites, then release as comic books and e-comics, release alternate covers, etc.
       ✔️ Novels - Release in parts in magazines & online, release in book format and eBooks, release in omnibuses.
       ✔️ Films -  Release sample video clips.
       ✔️ Video Games -  Release demos. (Playable and/or Videos)
       The students will look at the different places online they could sell their products at.

Week 6: Advertising & Marketing
📢 Talking about different ways to promote your product:
    ✔️ Social Networks (like Facebook and Twitter)
    ✔️ Crowdfunding platforms (like Kickstarter)
    ✔️ Crowdspeaking platforms (like Thunderclap
    ✔️ Print & Digital AD Placements
    ✔️ Cinema Advertising
    ✔️ Audio Marketing
    ✔️ In-person appearances, Book Signings, Galleries, and Exhibits
    ✔️ Reviews, Blogs, Newsletters
    ✔️Promotional giveaways
    ✔️ And Others

This is a LIVE class and is NOT pre-recorded.  
Students are expected to communicate with the teacher. Communication, visuals, and hands-on instruction are things that are important in helping the students get a better understanding of the subject.