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* Habilidades empresariales: desde la idea de negocio hasta el lanzamiento

En este curso de 15 semanas, los estudiantes desarrollarán las habilidades y conocimientos esenciales necesarios para iniciar y administrar sus propios negocios.
Brandy Dahlen and BE Education
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4.9
Número de reseñas:
(588)
Popular
Estrella en ascenso
Clase

Qué está incluido

15 reuniones en vivo
11 horas 15 minutos horas presenciales
Tarea
1-2 por semana
Evaluación
incluido
Calificación
incluido

Experiencia de clase

This course is designed to provide students with the essential skills and knowledge needed to start and run their own businesses. Through a combination of lectures, case studies, practical exercises, and guest speakers, students will learn about the entrepreneurial process, including idea generation, business planning, marketing, financing, and managing growth. By the end of the course, students will have developed a comprehensive business plan and be prepared to embark on their entrepreneurial journey.

Course Objectives:
Understand the fundamental concepts of entrepreneurship and the entrepreneurial mindset.
Develop skills in idea generation and opportunity recognition.
Learn how to create and evaluate business models.
Gain knowledge in market research and marketing strategies.
Understand the financial aspects of starting and running a business.
Develop skills in business planning and pitching to investors.
Learn strategies for managing growth and scaling a business.

Note: This course emphasizes hands-on learning and practical application of entrepreneurial skills. Students will have the opportunity to work on their own business ideas, receive feedback from peers and instructors, and refine their plans throughout the course. Guest speakers and industry experts will provide additional insights and inspiration.
Metas de aprendizaje
Course Objectives:
Understand the fundamental concepts of entrepreneurship and the entrepreneurial mindset.
Develop skills in idea generation and opportunity recognition.
Learn how to create and evaluate business models.
Gain knowledge in market research and marketing strategies.
Understand the financial aspects of starting and running a business.
Develop skills in business planning and pitching to investors.
Learn strategies for managing growth and scaling a business.
objetivo de aprendizaje

Programa de estudios

15 Lecciones
más de 15 semanas
Lección 1:
Introduction to Entrepreneurship
 Course overview and objectives
Definition and importance of entrepreneurship
Characteristics of successful entrepreneurs
The entrepreneurial mindset 
45 minutos de lección en vivo en línea
Lección 2:
Idea Generation and Opportunity Recognition
 Techniques for generating business ideas
Identifying and evaluating opportunities
Conducting feasibility analysis
Case studies of successful business ideas 
45 minutos de lección en vivo en línea
Lección 3:
Developing a Business Model
 Introduction to business models
The Business Model Canvas
Creating and testing business models
Case studies and examples 
45 minutos de lección en vivo en línea
Lección 4:
Market Research and Analysis
 Importance of market research
Techniques for conducting market research
Analyzing market data and customer insights
Defining target markets and customer segments 
45 minutos de lección en vivo en línea

Otros detalles

Recursos externos
Los estudiantes no necesitarán utilizar ninguna aplicación o sitio web más allá de las herramientas estándar de Outschool.
Fuentes
Course Text: Start. Scale. Exit. Repeat.: Serial Entrepreneurs' Secrets Revealed!. Colin C. Campbell , 2023.
Se unió el May, 2020
4.9
588reseñas
Popular
Estrella en ascenso
Perfil
Experiencia y certificaciones del docente
Maestría en Educación desde University of Toronto
Jelena
Maestría en Historia desde University of Cambridge
Brandy Dahlen
Maestría desde Eastern Michigan University
Karimah Whitaker
Maestría en Historia desde Northwestern University
Linford
Maestría en Estudios religiosos desde Yale University
Linford
Licenciatura en Historia desde Birmingham-Southern College
Brandy Dahlen
Licenciatura desde University of Alabama at Birmingham
Karimah Whitaker
Licenciatura desde Middle East Technical University
Maya
Licenciatura en Historia desde Millersville University
Linford
Hi! I’m Karimah. I am an AP authorized teacher.  I’m also a mom of four, global citizen, ardent traveler, and communications specialist of 25 years. I’m originally from Alabama but call Raleigh, NC home for now. I’ve spent 15 years traveling and working abroad, primarily in journalism, communications, and marketing. Among the many roles I’ve assumed, I’ve worked as a teacher, AP teacher, university instructor, coach, trainer, consultant, curriculum developer, and evaluator.

It goes without saying that my professional passion is helping others effectively communicate – whether through a speech, essay, presentation, or ad. My methodology springs from a singular truth; great communication is about understanding the motivations of the receiver and what you want the end result to be. Once you’re able to understand that, everything else will fall into place!

I’ve had immense fun seeing my students bloom into effective communicators. When it “clicks”, there’s an excitement in their eyes, which I look forward to seeing in each of my students’ eyes here!

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Curso grupal en vivo
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20 US$

semanalmente o 300 US$ por 15 clases
1 x por semana, 15 semanas
45 min

Videoconferencias en vivo
Edades: 12-17
2-6 alumnos por clase

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