Self-Paced Creative Marketing Photography for Entrepreneurs & Business Owners
What's included
4 pre-recorded lessons
4 weeks
of teacher support1 year access
to the contentHomework
1-2 hours per week. Students will have homework every week which will be to take around 5-10 photos with specific goals or create marketing materials or videos with their images.Letter Grade
If your learner requires any grading options, please reach out with any specific criteria and we are happy to provide grades when needed for our students.Class Experience
US Grade 8 - 11
Beginner - Advanced Level
In this comprehensive 4-week self-paced course, aspiring entrepreneurs and business owners will learn the essential techniques to create captivating images that effectively promote their products or services. Designed for flexibility, this course allows students to engage with rich content at their own pace while gaining practical skills in marketing photography. Each week, students will focus on a specific aspect of marketing photography, from product shots to brand storytelling through images and videos. Topics Covered include product & people photography, basics of creating engaging short marketing videos, and cropping for websites and social media. The course is structured around weekly video lessons complemented by discussion questions and interactive assignments. Students will have access to a variety of teaching materials, including slide presentations, video clips, and examples of effective marketing photography. Students will have the opportunity to share their own photographs within the Outschool classroom, receiving personalized feedback from me. The course encourages dialogue through discussion of images and videos, allowing students to engage deeply with the material. While there are no live Zoom sessions, students can engage with pre-recorded demonstrations that illustrate key concepts, alongside visual presentations that enhance understanding. Learners will pause to take photos while watching video lessons. By the end of this course, students will be equipped with the skills to produce high-quality marketing imagery that can elevate their brand presence.
Learning Goals
Students will learn to create compelling product and people photographs that effectively promote their brand.
Participants will gain proficiency in producing short marketing videos, enhancing their promotional capabilities.
Syllabus
4 Lessons
over 4 WeeksLesson 1:
Product Photography
Learners will practice techniques for photographing various products effectively.
29 mins of video lessons
Lesson 2:
Photographing People
Photographers will capture behind-the-scenes and special occasion moments that showcase a brand's personality.
26 mins of video lessons
Lesson 3:
Creating Videos
Students will understand how to create short marketing videos and prepare for live streaming.
27 mins of video lessons
Lesson 4:
Brand shoot & Cropping
Students will develop a cohesive visual brand by learning effective cropping techniques.
26 mins of video lessons
Other Details
Learning Needs
All courses are designed to meet the needs of diverse learners with active, hands-on lessons. Please let me know if there are any additional ways that I can support or accommodate your learner in this course.
Supply List
Phone, tablet, or camera to take photos Products - can be actual products for marketing or objects from around the house People - entrepreneurs at work (can be selfies or other people)
Language of Instruction
English (Level: A2)
Teacher expertise and credentials
1 teacher has a teaching certificate
Pennsylvania Teaching Certificate in Elementary Education
1 teacher has a Graduate degree
Master's Degree in Education from Western Governors University
1 teacher has a Bachelor's degree
Bachelor's Degree in Education from University of Phoenix
Erika is a Certified Professional Photographer with the Professional Photographers of America, and she holds two degrees in education. Her experience combines practical photography skills with a strong educational foundation, allowing us to create engaging, interactive lessons that encourage learners to express their creativity through photography. Our goal is to inspire students to explore their artistic vision while mastering essential photography techniques.
Reviews
Self-Paced Course
$20
weekly or $80 for all content4 pre-recorded lessons
4 weeks of teacher support
Choose your start date
1 year of access to the content
Completed by 5 learners
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Ages: 13-18