Marketing and Selling Your Baked Goods
Hub of Curiosity
Average rating:5.0Number of reviews:(661)
Bakers in this class will learn tips and tricks to price their cakes, cookies, cupcakes, and more... plus market them, and take steps towards becoming a cake entrepreneur!
Class experience
At last count I had taught over 700 young bakers since joining Outschool in 2018. I am always blown away by the talent the bring to class, the hard work they put into learning new concepts, and the growth they achieve throughout our time together. Many learners branch out into selling cakes and this course is designed to help them as they take that leap. This class will cover everything I wish I had known when I began selling baked goods for a living many years ago. I’ll share every tip...
4 lessons//4 Weeks
Week 1Lesson 1Branding and MoreIn this lesson, we'll discuss naming your business, developing a logo, visual branding, and creating a menu.Week 2Lesson 2Price and SizeMany adult bakers struggle to price their work. In reality, it is quite simple once you know the formula. We'll review that in this lesson. We'll also discuss cake size in relation to number of servings.Week 3Lesson 3PhotographyIt is true that people eat with their eyes. We must photograph our work in a way that people's mouths begin to water. We'll cover ways to do that this week with minimal supplies and nothing more than a cell phone camera.Week 4Lesson 4PromotionWe'll discuss methods for promoting your business both in-person and online to gain more customers.
I am a professional baker who has been teaching confectionery arts on Outschool for three years now. I have loved baking since I was the age of most of my learners! In fact, in class you’ll see my beloved KitchenAid stand mixer that was my 12th birthday present and is still a total workhorse to this day! When my kids were young I decided to take some cake decorating classes to ensure my kids always had show-stopping cakes at their parties. Over time it blossomed into a career beyond my wildest dreams. I operated a bakery for a number of years and eventually transitioned into this ultra-fulfilling role as a confectionery arts teacher. Oftentimes learners in my baking classes are so awesome at what they do that they start getting requests for orders. I was always happy to help them one-on-one when they had questions about pricing, serving sizes, etc., but realized a comprehensive course on how to market and sell their goods would be so much more helpful to them. I compiled everything that made my business a success and will freely share it with them in our month together. I am so excited for this opportunity to share this experience with your learner.
In the third week of class I'll share some ideas for how to make homemade photo backdrops. After watching the lesson, learners may want to take a trip to the craft store for some basic supplies that suit their style. Material costs shouldn't exceed $15 and this isn't a mandatory exercise.
Learners will not need to use any apps or websites beyond the standard Outschool tools.
Average rating:5.0Number of reviews:(661)
Hi! You've reached the account formerly listed under Meagan Tauber. I am still here and rocking my (nearly) 9 years of homeschool experience, 6 wonderful years of teaching on Outschool, and 10 years of corporate education in my classes on...
Self-Paced Class
$9
weekly or $35 for all content4 pre-recorded lessons
4 weeks of teacher feedback
Choose your start date
1 year of access to the content
Completed by 51 learners
Ages: 11-16
Financial Assistance
Get The App
Tutoring
More to Explore
How To Draw PeopleWonder BookKorean LessonWriting WriteIndividualized Private Tutoring English Grammar ReadingIEWNutcracker Ballet DanceHuman Fall FlatAbout Puberty Estrogen Testosterone Edition IntermediateTeen Digital PhotographyTutor ProjectsPrivate Recorder LessonsLearning LettersBeginning TypingViolin Beginner