Learn How to Develop and Market Your Own Business Product or Service Idea!
In this 2 week-long course for potential entrepreneurs, students will learn how to DEVELOP and MARKET their very own business idea and create a MARKETING PLAN for their business idea!
Kora F, MBA
Average rating:
4.9
Number of reviews:(189)
What's included
4 live meetings
3 in-class hoursClass Experience
This engaging 2 week-long course will focus on introducing students to business product/service development and marketing! Marketing is the side of business that thrives off of CREATIVITY! Most small businesses, unfortunately, do fail. We will discuss why small businesses fail and what we can do to avoid and prevent that from happening. We will discuss the importance of marketing with regards to business success. Sadly many businesses fail due to poor or limited marketing efforts. Students will gain valuable knowledge about product/service development and successful marketing. Course topics will include, but are not limited to: - Market analysis - is there a need or demand? - The 4 P's of marketing - product, price, place, and promotion. - Consumer behavior - why we buy, what we buy? - Marketing ethics - ethical challenges in business will be discussed. A project will be assigned during the first class that will be worked on and developed throughout the course. This project will involve developing a business product or service idea and creating a mini marketing plan for that idea. Students will share their plans to the class on the last day of class. Students can expect PowerPoint guided discussions, including imagery, video clips, the sharing of real-life stories, and LOTS of discussion. No prior learning experience required for this course.
Other Details
External Resources
Learners will not need to use any apps or websites beyond the standard Outschool tools.
Joined July, 2020
4.9
189reviews
Teacher expertise and credentials
I am a highly experienced educator and marketing expert. I have a masters degree in business administration (marketing) and I am currently completing my doctorate in business marketing.
I am an experienced College Professor who instructs marketing at the post-secondary level. As a marketing expect, I look forward to sharing my knowledge and passion for marketing with all of my students!Reviews
Live Group Class
$60
for 4 classes2x per week, 2 weeks
45 min
Completed by 1 learner
Live video meetings
Ages: 10-15
1-4 learners per class
